Print & Packaging

  
Sounds Like FunTM

Client:
The Canadian Broadcasting Corporation & The Biographix Corporation

Brand/Property:
Sounds Like FunTM

Challenge:
Develop a brand identity including logo, name, print and package design that captures the spirit and values of a zany sound effects quiz game aimed at kids 8 years of age and older.

Solution:
Sounds Like FunTM, the zany sound effects quiz game.

Outcome:
A commercial success in the crowded CD-ROM market space. Sounds Like FunTM continues to stand out and has gone through numerous production runs to meet demand.

Support services provided:
  • Concept and content development
  • Research (survey and focus group testing) to support content, creative work

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